Sportybet is among the most professional online sports betting site in Africa. The bookmaker started in Nigeria and later moved to the competitive Kenyan betting industry. Since coming into the Kenyan market, the company has quickly managed to establish itself.

Owned by Sportybet Ltd Trading, the firm has been licensed. It is being regulated by Betting Control and Licensing Board of Kenya under the betting lotteries and gaming act Cap 131 Kenya Laws under license number 683.

Sportybet brings lots of varieties to their customers as it offers them the ability to place bets on jackpots, Financials, and virtual sports. In this review guide, we will be covering everything you need to know about this bookmaker.

Sportybet Sportsbook

The Sportybet offers a wide range of events where players can place their bets. Some of the popular games available on Sportybet sportsbook include:

  • Ice hockey
  • Darts
  • Tennis
  • Basketball
  • Football
  • Beach Volley
  • Rugby
  • Cricket
  • Handball
  • Boxing

Sportybet is slightly different from the other bookmakers found in the Kenyan market since it provides you with the ability to place bets on the following sports:

  • Greyhounds
  • Bike Racing
  • Speedway
  • Virtual Horse Racing
  • Bike Racing
  • Sportybet League

The football fans, however, need to be satisfied with the attention Sportybet has offered them. As punters, they have a great opportunity of placing bets on some of the major leagues in Europe. They can place bets on the following associations: Bundesliga, French League 1, Italian Serie A, English Premier League, Spanish La Liga, and the Eredivisie.

At the time of writing this Sportybet review, there were over 120 betting markets for every premier league fixture. The Sportybet odds are considered to be a bit neutral compared to other bookmakers in the Kenyan market.

Something crucial for the players is that the Sportybet website users enough technical and organizational controls to help keep your personal information and financials out of the hands of people who want to use them for nefarious purposes. However, they never guarantee that any information or data transmitted over the internet will be completely secure. Therefore, it is recommended that you share with the site alone and use the MPESA platform for your financial interactions with them.

Sportybet Website

Registration of Sportybet Account

Registering for a Sportybet is very easy and straightforward and should never take more than five minutes. In case you are a new player, all you have to do is follow the steps listed below to create your Sportybet account.

  • Open browser
  • Visit the official Sportybet website
  • Click on the register button at the head menu at the top right corner on the homepage.
  • The registration form will pop up.
  • Fill in the form by entering the details requested. Some of the information you will be asked to provide are your names, phone number, and password.
  • You can also choose the prompt Sportybet log in with Facebook, which will pull your personal information from your Facebook account to save you from the stress that comes with entering it manually.
  • You will then receive a verification code via the phone number you entered on the registration page.
  • Read the terms and condition section and check click on the checkbox to confirm that you have read and understood the set conditions. Checking the box will prove that you are 18 years and older since betting is prohibited to people under 18 years.
  • Click the complete registration button.
  • That’s all! You now have an account with Sportybet. You can now deposit funds in your account and start playing.

Next time you visit the Sportybet site, you just have to click on the Sportybet login button located at the top right corner and enter your correct login information.

Bonus offers and promotions

Sportybet Bonus

Most Kenyan bettors do sign up with Sportybet to have a piece of their decent bonuses and promotions apart of the welcome bonus, which is always available to the new bettors who have just signed up. Some of the gifts and promotions you are set to enjoy when using Sportybet include:

  • Bonus odds boost
  • Free bets
  • Bespoke deposit offers
  • Cashback deals

Ensure that you always check out on the Sportybet promotions page at the site to inform you of the latest deals.

When writing this review, the main promo running at Sportybet was a reward bonus for referring friends to the Sportybet. In this promo, every user would receive a gift for every friend you referred to Sportybet and proceeded to sign up with the bookmaker and made some deposit. The friend you referred will also receive some bonus.

Sportybet Bet Types

Sportybet has different types of bets. The various types of bets have made it possible for different players to customize their bets to fit a perfect model that they think will increase their chances of winning or will increase the amount they can receive as a reward. Here, we will be looking at some of the various Sportybet bet types.

Single bet

Single bet refers to a type of bet where you will be placing a chance on a particular selection in an event. The lottery will have to be successful for you to get some rewards.

For example, let’s have a look at one game in Serie A. Juventus vs. Atalanta. The odd for Atalanta are 13.23. When you place a bet for Atalanta to beat Juventus and put a stake of KSH 100, you will win KSH 1323 if Atlanta wins. However, if the match ends in a draw or Atalanta loses, you will lose the bet.

To place a bet, you just have to click on the odd for Atalanta to win, and the game will automatically be added to the bet slip. Enter the amount you want to stake. In this example, we have staked KSH 100. The amount you will earn if your bet is successful will automatically be calculated. Click on next to place your bet.

Accumulator bet

Accumulator bet is at times referred to as the multiple bet. It is one type of bet which is very popular among the football bettors since most of the players like using multiple bets when placing bets on football matches. Accumulator bet is just one get that links two or more wagers and is dependent on all for the lottery to win. The benefit of an accumulator bet is that it has higher payoff when compared to placing the bets separately.

It is also possible to accumulate the game from different sports, leagues, and tournaments and can be matched on different days.

Let us the Serie A again in this example. We will be accumulating four different games:

  • Juventus vs. Atalanta
  • Ac Milan vs. Udinese
  • Lazio vs. Inter Milan
  • Parma vs. Bologna

When you stake KSH 100 on Juventus, Lazio, Ac Milan, and Parma, it means that if anyone loses or draws, you will lose the entire bet regardless of the result of the remaining games. For the accumulator bet to the payout, all the selections have to be correct.

To accumulate bets, you have to click on the odds of the games you want to add to your bet slip, and they will be added automatically.

Correct Score

The correct score bet type is where you can predict the final score of an event correctly. When you make the right score selection, your bet will be considered successful, and Sportybet will immediately payout. However, if the score is not correct, the chance will be lost, and you will lose the money.

Both Teams to score

The main aim of this bet type is for the punter to predict if both teams will find their opponents’ net. When you, for example, predict the Parma vs. Bologna game to end with both sides scoring, your bet will be considered successful, and you will receive your payout from Sportybet. However, if any of the teams fail to score, your chance will be lost, and you will lose the money.

The first team to score

It is a bet type where you will have to predict the first team to score in an event. You will have to predict correctly the first team that will find the net in a match. However, if you do not accurately predict the first team to score, you will lose the bet together with the money.

Double Chance

In double chance bet type, the main goal is to predict the outcome of all events similar to the result of a match. The main difference in double chance selection is that it covers two out of three possibilities. You will have to predict the outcome of all the dual chance matches in the bet slip. However, if one of the predictions is wrong, your entire bet will be considered unsuccessful, and you will lose the bet.

Payment Methods

There are different methods you can always use to fund your Sportybet account or make a withdrawal from the same account. However, with many Kenyans using MPESA mobile services for money transactions, we will be specifically looking at funding and withdrawing funds from your Sportybet account using the MPESA platform. MPESA has grown in popularity in Kenya, and most people have preferred using it as their primary banking platform for daily transactions.

Deposit options

You will have to fund your Sportybet account before placing bets on different sports such as football, ice hockey, tennis, rugby, and other sports. Here we will look at funding the account through the Sportybet website and the MPESA platform.

Depositing via Sportybet Website

  • You will first have to first log in to your account
  • Navigate to My Account
  • Click on the Make a deposit button
  • See the payment method lists available and select one
  • Enter the amount you want to deposit
  • Check all the details if correct and confirm the transaction
  • Wait for a few seconds as the code is being sent to your mobile phone number
  • Enter the code to confirm the payment

Depositing via MPESA

  • Go to the MPESA and select Lipa Na MPESA
  • Choose Paybill
  • On business, number enter 202202
  • On account, name enter your name
  • Enter the amount you want to deposit
  • Enter your MPESA pin
  • Click okay to confirm the transaction
  • The payment service will immediately send you a message confirming that the transaction is successful

Whenever funds are deposited on SportyBet, you can always go to online sports bets pre-match or live. The account deposits and withdrawals are all recorded on your account. You can also navigate to the transaction history in the menu option and track the SportyBet transaction. The menu will have the following information:

  • Profit withdrawals
  • Account Deposits
  • Betting losses
  • Bet refunds
  • Winnings credits from the online bets

Withdrawal of Funds

The process of withdrawing funds from your SportyBet account is straightforward and easy. You can withdraw funds within a few seconds. Here is a step by step guide on funds withdrawal from SportyBet to your MPESA account.

  • Log in to your SportyBet account by entering your username and password.
  • Click on My Account
  • Enter the amount you want to withdraw
  • Click on withdraw
  • Wait for the funds to be withdrawn

After the company has checked your account, the funds will immediately be transferred to your MPESA account. Before you withdraw money from your account, ensure that you always contact the tech support to check if there is any commission or rates.

Cash-out Feature

The Cash-out Feature is one great feature that will help set the Sportybet operator aside.

Whenever you place a bet on a real sports event, be it live betting or pre-match, you will have the possibility of cashing out your bet. It means that you will be in a position of shortening your loss or taking your profits much faster than when the match comes to an end.

There are times a better option, especially when you are happy with the returns. However, there are times when you might regret cashing out, although you must always be prepared for a win or a loss when you cash out.

Sportybet App

Sportybet Mobile

The Sportybet offers its customers a deep cutting app. For you to use the app, you will have to navigate to the top of the mobile screen and click on the free download app button. SportyBet avails this app with a low download required. The app is only six Mb and also consumes very little internet bandwidth.

Here is a guide on how you can download and install the SportyBet app:

  • Navigate to the screen top and click on the download free app
  • You will get a pop-up screen.
  • Click on save and download
  • Click that button that will enable you to download from unknown sources from the security menu. With this, you will be in a position of downloading the app out of the Play Store.
  • Click on the open button when done and click the allow button.
  • Ensure that you allow SportyBet to have access to your media, photos, and files on your mobile device. However, the app will not work with its full potential.

Customer support

Sportybet has a ready and reliable customer support team that works round the clock to ensure that the SportyBet customers are always comfortable and have all their issues sorted out. Sportybet has come up with different platforms where their customers can get in touch with them. They have a live chat medium where customers who are in need of urgent help can always get in touch with them. It is also possible to contact the SportyBet customer support team via email address [email protected] or through telephone number 0207640825. Recently Sportybet made it possible for its customers to get in touch with them via different social media platforms like Twitter and Facebook.

There is also the FAQ section where some of the frequently asked questions have been published and answered. Ensure you take your time and go through the FAQs just in case your question has been answered there.

Remember always to keep a polite tone when contacting the Sportybet support team. However, never contact the support team about your lost bet!

Pros and Cons

Just like the other bookmakers in the market, Sportybet also comes with its own set of pros and cons. Here are some of the common pros and cons.


  • There are no fees when making a deposit
  • You can deposit or withdraw via Paybill
  • The odds are very competitive
  • Comes with a cutting edge mobile app
  • Has an extensive FAQ section


  • The responsive time of customer support via live chat is a bit slow
  • Bonus offer of new players is a discount pack and not real cash

The Sportybet mobile app is a huge benefit of this bookmaker as it seeks to be at par with the more established bookmakers in the Kenyan market. The app is fast, innovative, and everything you can get from the website and readily available on this app. The only way you can control a sizeable percentage in the gambling industry is by investing in a great app and having competitive odds and reliable customer support services which Sportybet has managed to do.